Marketing

Description:

• Amazing Grace Care Services, Inc. is a licensed, bonded and insured home health agency that provides home health care services to clients in their homes is looking for a knowledgeable, experienced Marketer to add to our expanding team. Amazing Grace Care Services, Inc. is adding to our team in Annandale and we’d love for you to be a part of our extensive growth!

Job Responsibilities:

• Accomplishes business development activities by researching and developing marketing opportunities and plans; implementing sales plans; managing staff.

Duties:

• Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
• Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
• Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
• Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
• Provides information by collecting, analyzing, and summarizing data and trends.
• Protects organization’s value by keeping information confidential.
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
• Accomplishes marketing and organization mission by completing related results as needed.

Skills and Qualifications:

• Financial Planning and Strategy
• Marketing Concepts including Positioning and People Management
• Territory Management
• Sales Planning
• Competitive Analysis and understanding the Customer
• Product Development
• At least one year of experience in a similar marketing role
• Ideally a degree in marketing although not essential

Equal Opportunity Employer Statement
Amazing Grace Care Services, Inc. is an Equal Opportunity Employer and does not discriminate in employment and personnel practices on the basis of race, sex, age, handicap, religion, national origin or any other basis prohibited by applicable law.